Who has time to read full paragraphs? Here is who I am in 7 simple bullet points!
Marketing is my passion. This is what I love doing and do well.
Measuring marketing ROI... Challenging? Yes. Critical? Yes. On the top of my priority list? Always!
The main focus of my career has been helping organizations with little to zero marketing to build a solid marketing framework, create a team of smart, ambitious people, and implement long-term and short-term strategy.
My favourite thing about being a leader - mentoring and seeing people grow!
My other passion is reading and continuous learning. Reading inspiring books is my favourite way to spend my own personal time.
Three values that truly reflect who I am - Authenticity. Integrity. Perseverance.
This session simplifies nonprofit marketing by providing a framework. Just as a house needs solid foundation before rooms are added and a roof is placed, nonprofit marketing needs foundation (identifying audience and objectives), rooms (marketing strategy), and a roof (analytics). Attend this session to build your own marketing framework to increase awareness of your cause and mission and raise funds in the most resource-efficient way possible.